The Problem (Pain Level: 9/10)
Traditional uptime monitoring tools only check if a site is “alive.” But they miss critical elements from Google’s SEO perspective.
Real case: A developer lost $400 in ad revenue while uptime monitors showed everything was fine. The reason? They weren’t monitoring Core Web Vitals, indexing status, or crawlability—things Google cares about.
Target Market - TAM $1.2B → $2.5B (2033)
- Website operators who prioritize SEO
- Bloggers and content creators
- Startup marketing managers
- E-commerce site operators
Website Monitoring Market is expected to grow from $1.2B (2024) to $2.5B (2033) at CAGR 8.9%.
What is SEO-Aware Uptime Monitor?
A tool that adds SEO-specific features to traditional uptime monitoring:
- Core Web Vitals Monitoring: Real-time LCP, FID, CLS tracking
- Google Crawler Simulation: Check site accessibility from Googlebot’s perspective
- Indexing Status Alerts: Instant notification when pages drop from search
- Structured Data Validation: Detect Schema.org markup errors
Competitive Analysis
| Competitor | Pricing | Weakness |
|---|---|---|
| UptimeRobot | Free-$7/mo | No SEO metrics |
| Pingdom | $10+/mo | Not SEO-specialized |
| StatusCake | $20+/mo | Lacks Core Web Vitals |
| Semrush | $99+/mo | Analysis over monitoring |
Differentiation Opportunity: SEO-dedicated uptime monitoring is still a blue ocean. Existing tools focus on “is the site alive” not “is it healthy from Google’s perspective.”
MVP Development: 4-6 weeks, Complexity: LOW
Tech Stack:
- Backend: Node.js/TypeScript, Fastify
- Database: PostgreSQL, Redis (caching)
- Frontend: React/Next.js
- Infra: Docker, self-hosted option
Core MVP Features:
- Basic uptime check (HTTP status)
- Core Web Vitals measurement (Lighthouse API)
- Alert system (email, Slack)
- Dashboard
Revenue Model: FREEMIUM - $10-50/mo
Pricing Structure:
- Free: 3 sites, 1-hour interval
- Pro ($10/mo): 10 sites, 5-minute interval, Core Web Vitals
- Business ($30/mo): 50 sites, 1-minute interval, API access
Projected MRR:
- 6 months: $2K-5K
- 12 months: $10K-20K
Risk Analysis
| Type | Level | Description |
|---|---|---|
| Technical | LOW | Leverages proven APIs |
| Market | LOW | Clear demand exists |
| Execution | LOW | Solo-developer manageable scope |
Who Should Build This
- Those with backend development experience
- Those interested in SEO or web performance
- Those wanting to gain SaaS monetization experience
- Those who want to build an API-based service
If you’re building this idea or have thoughts to share, drop a comment below!